A young woman was deeply offended by a sweater she saw being sold at Target. She immediately grabbed it from the shelf and snapped a photo, in utter disbelief that any retailer would sell such a thing. Should Target keep selling it anyway?
Reign Murphy was deeply disturbed while shopping at Target after an ugly red, green, and white sweater caught her eye. It wasn’t the color scheme that was an issue, however. The “insensitive” words emblazoned across the front were what was really ugly to Reign. She was so disgusted, she snapped a photo and put the large US retailer on blast.

Alongside a photo of herself holding the “offensive” top, which read, “OCD Obsessive Christmas Disorder,” Reign tweeted, “I’d really appreciate it if you didn’t sell my mental illness as a fashion statement,” admitting she suffers from real OCD. The tweet quickly went viral, receiving over a thousand retweets, as Target came under fire for the sweater with it’s $22.40 price tag for regular size and $24 for plus size.

The disparity in cost, of course, wasn’t the issue. Although “Obsessive Christmas Disorder” has become a phrase that many product designers have used on merchandise, describing those who love all things Christmas and perhaps go overboard, the play on obsessive-compulsive disorder had some sufferers of the mental illness fuming.


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